The Rodeo Announces Transformational, Multimillion-Dollar Investment to Build New Agricultural Complex
By rodeohouston | Jun 24, 2026 | Press Release JUNE 24 — HOUSTON, TEXAS —The Houston Livestock Show and Rodeo today announced plansfor a landmark livestock and agricultural complex on its property along Highway 288. This represents one of the most significant private...
Houston’s FIFA World Cup 2026™ legacy is already taking shape across the region
On June 14, the first FIFA World Cup 2026™ match in Houston will kick off. A deliberate decision was made early on, however, that the benefits of hosting the largest global sporting event wouldn’t begin when Germany and Curaçao take the pitch. Nor would they end...
The Business of Sports is Booming. Houston is Ready.
As the global sports economy surges toward $8.8 trillion, Houston’s scale, strategy, and track record position it to capture a growing share through major events and sports tourism. The global sports economy generates $2.3 trillion annually, and within the next 25...
How Houston Delivered Its Biggest Sports Month Yet
March is always a busy month on Houston’s sports calendar. In 2026, however, it transformed into something much greater. A run of premier events catalyzed what is already a key period into a sustained stretch rarely seen in any city. Read full...
